Sunday, June 27, 2010

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Mass communication

While encouraging students to be active media consumers, this text gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first, and remains the only, university-level text to make media literacy central to its approach. The updated sixth edition features updated industry statistics, discussion of the affects of recent events on media and media audiences, and coverage of current issues in the media industries.

Professional Communication



Communication is a way of passing information from one point to another through a medium, thus in simple terms communication is two way trend (it involves the sender and the receiver whereas the medium plays an important role). (McKay, (1995) agrees that, “relationships and personal effectiveness is improved by good communication through assertiveness, negotiation, influencing others and active listening.” However, complexity may arise depending on the media used for this communication and what kind of communication. Anybody who wants to communicate must comprehend an effective communication as required in modern times. There are different types of communications as there are various media of communication. There are those who send the information and there are those who receive the information.
In this paper of professional communication there are various issues that will be on the spotlight to be tackled including; the meaning of professional communication and not simply communication, the background details of the sample piece of the advertisement and its impact and the critical evaluation including the academic component that analyzes the work practice that was involved in the creation of the sample advertisement.
Synopsis.
The sample of the advertisement is a professional way of communicating to the audience and or the people who are intending to be professionals. The originality of the advert is confirmed by the strategic positioning of the photographs and the setting of the class going on. Such an advert is attractive and enticing and that is one of the purposes of good communication. Good communication automatically creates a bridge between the sender and the receiver. It will not be by surprise that many people will respond to this advertisement simply because of three reasons; one, a brief outstanding reasons have been written, two, some facilities have been captured in the photograph and the medium of communication that was used to pass this information across to the audience. This advertisement targets young people as in the photo young faces have been captured.
Effectiveness of the sample creation.
Professional communication is a new subject that has been dedicated to the study of creating, managing, and distributing information. And it also encompasses the consummation of this information that has been created and distributed. For instance, the advertisement of this Canadian University of Dubai was created professionally with the kind of the photographs taken and the background. The advertisement was distributed and published in the main newspapers and student magazines thus targeting a certain audience.
Communication is a discipline that is stupendously and rapidly changing due to technological advancements.

Types of communication (SMS)

Short Messaging Service is formally known as SMS. SMS has Become Part of our Everyday Life. It is very inexpensive way of communication. They are delivered immediately as soon as you press send button. Generation of today enjoy SMS communication because it is an easy way of communication via their mobile phones.

There are so many categories of SMS/Text Messages e.g. Good Night SMS, Good Morning SMS, Anniversary SMS, Sweet SMS, Marriage SMS, Love SMS, Hate SMS, Flirt SMS, Break up SMS, Friend SMS, Insult SMS, Birthday SMS and thousands of more.

Visit for free SMS jokes, text messages in english, hindi and urdu

Monday, June 7, 2010

Present suitation of nepal in communcation





Nepal is still a very traditional society which is changing very slowly. The people still remain rooted to the land and agricultural is almost everyone’s principle occupation. The production of goods from wood, metal, leather and clothes is in the hands of individual artisans and craftsmen. There are only a few cottage industries and entreprenuers, but no large industries and no vast systems of distributions and consumption of manufactured products. Water and the human energy are the main sources of power used in operating few machines that exist.

People are tied to each other through family and kinship or through deeply established beliefs, customs and traditions which guide their behaviour in almost every aspect of social life.

Communication between people for vast majority of the population is a matter of oral word. Print media is available but only a limited number of people are sufficiently affluent or literate enough to use them. Even those who can read and comprehend the reading materials have no access to them due to the high costs and there is big problem of distribution. Printed materials are a luxury to many people. All newspapers are printed and distributed in towns and they play a very little part in the daily affairs of the population at large.

Process the communication on an organization

1)sender 2)channel
3)Reciever 4)Noise and Feedback

Role of communication in mordern communication

1) Leadership 6)Delegation
2) Motivation 7)Team work
3) Counseling 8)Descision making
4) Consulation 9)Creating good work Environment
5) Conflict Reduction

Features of communication

a)Parties d)Indespensible part
b)Message e)Media
c)pervasive

Demerits of communication

Disadvantages: Telephone: We cant take it wherever we go so we will not be able to receive phone calls , it occupies lot space , needs lots of connections.
Webcam: It's liking spoiling one's privacy a very bad thing so I never use it even though I have it.


Merits of communication



Advantages: Telephone: We are able to contact any person at any time because of this it is much faster than the older methods of writing a letter. As it is electronic it wont take your much of money nor will it waste your tim eand message will get across in time. Talking of cell phone its far too better than a telephone or rather call a landline because you can carry a cell phone { thats why its called a mobile} you can call and receive phone calls wherever you are irrespective of time , place and so on. Internet helps you to access and know about teh world you are living in to know the facts about other countries, and to use it for knowledge based works its also used as an entertainer you can download whatever you want you can reserve tickets for traveling , can do shopping and banking its a very good tool made by a human .

Uses of communication

1) Urgent Issues – Issues that require you to quickly get ahold of someone, communicate and arrive at an action plan.
2) Complicated Issues – Topics that can not easily be summarized by a few sentences. Perhaps things like designing a new product or dealing with an intricate process.
3) Presence Awareness – Messages that require others to be absorbing the message instantly. For example, a faxed message assumes a person will get to it within several hours, perhaps days. An instant message (IM) assumes the person is on-line and available to read that message within a few moments.
4) Retention – The persistence of the message. For example, a phone conversation only stays around in the memory of the attendees whereas an email is documented until deleted.
5) Conveying Content – All the visual and contextual information about a message. Gestures, intonations, etc.

Importance of communication

1) Motivates employees – helps them feel part of the business (see below)
2) Easier to control and coordinate business activity – prevents different parts of the business going in opposite directions
3) Makes successful decision making easier for managers– decisions are based on more complete and accurate information
4) Better communication with customers will increase sales
5) Improve relationships with suppliers and possibly lead to more reliable delivery
6) Improves chances of obtaining finance – e.g. keeping the bank up-to-date about how business is doing

Types of communication


1)On the basic of relationship: In this category,communication can be divded into two parts.
a)Formal communication. Formal education is the transmission of information or direction in the formal organization structure.
b)Informal communication: communication is transmitted on basic of informal relationship and understanding amoung the people at the same and different people.

2)Onthe basic of sense of communication:On the basic of sense,it is classified into two parts.
a)Internal communication: internal communication is the communication between people of different department inside the same organization. when communications occur between employees of a business. Communication therefore links together all the different activities involved in a business and ensures all employees are working towards the same goal and know exactly what they should be doing and by when. Effective communication is therefore fundamental to the success of a business.
b)IExternal communication:External communication takes place between different officers or organization outside an organization,that is external communication.marketing manager will need to tell customers of a new special pricing offers or the finance director may need to ask banks for a loan.

3)On the basic of means used:In this catagory ,communication is classified into three part.
a)Oral or verbal communication:Communication is performed by talking togethr in person, is that verbal or oral communication.Under this communication ,man,telephone,loudspeaker,etc
b)Written communication:Communication is performed by writing,that is ,communication.
correspondesnse of letters.telex,telegram,etc.are like the example of it.
c)Symbolic communication:When different symbollic are used for communication like bells,colours.signals.light.etc are exm.of symbolic communication

Introduction


“Communication” is the process of exchanging information and ideas. An active process, it involves encoding, transmitting, and decoding intended messages. There are many means of communicating and many different language systems. Speech and language is only a portion of communication. Other aspects of communication may enhance or even eclipse the linguistic code. These aspects are paralinguistic, nonlinguistic, and met linguistic. It is the transmission of information so that the recipient understands what the sender intends.

Communication is the process which message or information is exchange from sender to reciever.
For example a production manager (sender) may send a message to a sales manager (receiver) asking for sales .